The single switch that could save your hair from years of damage.
Regular cotton towels are one of the most overlooked causes of frizz and breakage. Their rough fibres create friction against the hair cuticle, roughing it up and causing frizz, tangles, and long-term damage. Our ultra-soft microfiber turban absorbs water up to 3x faster than cotton while being completely friction-free — meaning your hair dries gently, stays smooth, and experiences zero unnecessary damage.
Key benefits:
- Absorbs water 3x faster than a regular towel — less drying time
- Microfiber fibres create zero friction — no frizz, no breakage
- Helps curly hair maintain definition while drying
- Twist-and-stay design keeps it secure hands-free
- Reduces heat styling time and heat damage exposure
How to use:
After washing, flip hair forward and wrap the microfiber towel from nape to forehead, twisting the excess fabric at the front to secure. Leave on for 10–20 minutes then allow hair to air dry or finish with minimal heat.
Pro tip:
This is a simple change that makes a visible difference, especially for curly and wavy hair. Pair with our Leave-In Conditioner Cream — apply it before wrapping and your curls will be beautifully defined when you unwrap.